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Edward de Bono in Bilbao ICOT 2015

Posted by / 19 August, 2015 / Categories: General, Sin categoría / -


 ICOT session in Bilbao on 2nd July.  The day started with a conversational format between David Perkins and Edward at the Palacio Euskalduna, to a packed house. Edward was awarded a Basque Txapela. He already has a Blue one, given to him in 2007 at the Guggenheim last time he was in the capital of Vizcaya. Mine is Green!The second session was with me, where the title of our Q&A was “Update and Upgrade to 2st Century Thinking”. My lead questions where directed towards the less mainstream parts of Edward´s work, viz. the dichotomy of RIGHT vs WRONG, the Arrogance of Intelligence, and the errors of Perception. The books that inspired those questions were: “Letters to Thinkers”, “I am Right you are Wrong”, and “New Thinking for the New Millenium”.

Here is the link to our Google+ 

Articulo prensa: El Mundo 

Articulo prensa: El

Articulo prensa:

Tuvimos la oportunidad de ofrecer una breve introducción al uso y aplicacion de los Seis Sombreros en el Palacio Euskalduna en el “Thinking Txoco“. Con Edward como invitado de honor, co-presentado con nuestro equipo, trainers certificados de Madrid, Valladolid, Salamanca y Bilbao. Ellos son: Loreto Laguna (Directora de Cocnede Coaching), Jose Antonio Molina (Director EINMMCOACHING Creatividad e Innovación para el desarrollo Humano) Montse Hidalgo (Speaker y Trainer Internacional. Socia Fundadora de la Universidad de la Felicidad en España), Jon Egia (Co fundador de Burning Games Ltd), y Ines Gallego (Subdirectora de Innovación y Calidad. OSI Ezkerraldea Enkarterri Cruces – Hospital Universitario Cruces (Osakidetza).

Here is the link to more pictures.


From left: Ines Gallego, Loreto Laguna, Jon Egia, Montse Hidalgo and Jose Antonio Molina

Talking about thinking, this tells the story as it is: 90% of the world population does NOT know how to think. Press interview with Robert Swartz

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And finally, in homage to Edward de Bono, the person whose work we proudly represent, we held a private event hosted by DBTS at the Vizcaya Agency for Innovation, Beaz . We surprised Edward and guests alike with the presence of a traditional Basque story teller, who speaks and sings in verse (in Euskera of course) called a Bertsolari. The challenge was to get the ball rolling with a RANDOM WORD, chosen by Edward. Antonn Irusta, teacher and voactional story teller delighted us all with his strong communication skills. Eskerrik asko!

Fue una alegría muy grande para mi, poder compartir este espacio con parte del equipo DBTS en España – Loreto, Ines, Jon, Jose Antonio y Montse GRACIAS a BIG THANK YOU. A todos vosotros TXAPELURDINS : de los hospitales de CRUCES & GALDAKANO;  de la mejor FP en Europa, el equipo creativo de Euskadi (locos por la FP, si señor!), a todos  nuestros invitados, a Antton el BERSOLARI, to all the wonderful guests and friends who joined us, to you EDWARD for coming back to Bilbao, 8 years on. Last time,  you delivered your keynote at the Guggenheim.  To Amanda Mobbs, to  each and everyone of you; A great big ESKARRISKASKO!

Aqui va el articulo de prensa correspondiente al evento

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Radical wisdom for a company, a school, a life – Ricardo Semler, Brazil

Posted by / 27 February, 2015 / Categories: General / -

Se artice here: HARVARD REVIEW

An old article from Harvard Review, with some outdated facts but very dated concepts in terms of taking a leap of fate into managing without control. Very much in keeping with the 21st Business Leadership model, which includes i) Intrinsic compensation over extrinsic, ii) Collective Wisdom, iii) Obliquity.

See his Tedex Talk here:

Ricardo Semler: Radical wisdom for a company, a school, a life

Publicado el 10 de feb. de 2015

What if your job didn’t control your life? Brazilian CEO Ricardo Semler practices a radical form of corporate democracy, rethinking everything from board meetings to how workers report their vacation days (they don’t have to). It’s a vision that rewards the wisdom of workers, promotes work-life balance — and leads to some deep insight on what work, and life, is really all about. Bonus question: What if schools were like this too?

V.R o Realidad Virtual, is here, and it´s moving in.

Posted by / 23 September, 2014 / Categories: General, Sin categoría / -


Wall Street Journal reports: Des Moines Register Adds a Bit of Virtual Reality to News Report

Newspaper Incorporates Technology of Oculus VR, Computerized Game Platforms to Tell Story


Read more on the technology being produced by the firm:

Since the launch of the Oculus Kickstarter, we’ve been focused on building the best virtual reality platform. The original development kit was a strong starting point that showed the world a glimpse of presence, but its shortcomings prevented it from delivering great VR.

Almost exactly one year after shipping the original dev kit, we’re pleased to announce DK2, the second development kit for the Oculus Rift!


Posted by / 12 June, 2014 / Categories: General / -
 Friends, students and well loved Txaperlurdins (Blue Hat Strategic Creative Team) & Co in the Basque country are Finalists for the EFQM 2014 PRIZE. They need votes to come up tops. Their good practices are really extraordinary and whatsmore their  Creative Culture is an example to many. I´ve voted for them, not a minutes hesitation. Would you like to join in the success story?  Please see what they are up to here!
Cruces University Hospital is a public institution of the Basque Health Service (Osakidetza) that offers its services to the health regions of Ezkerraldea-Enkarterri and Uribe in Biscay, with over 370,000 inhabitants. 55% of the patients who need to be cared for at our hospital are from these geographical areas. However, our hospital’s area of influence geographically goes beyond these regions, and attends to many people with a need for complex health care in which the Cruces University Hospital acts as a reference center within and outside the Basque self-governing community: colorectal and pediatric ostomy center, major burns, liver and kidney transplant, human reproduction, heart surgery, pediatrics/ maternity, Parkinson’s surgery, oculoplastics, epilepsy unit and spinal cord injury unit. The Nephrology Department includes in its portfolio of patient care services both inpatient and outpatient consultations and several diagnostic and treatment techniques (such as peritoneal dialysis, hemodialysis, etc.). In addition, this service is a reference in renal transplantation.

To vote for them as the number one candidates, please click here! Voting open till  30th June